- DOE - Up to 190k + incentives
- Employee
Director of Public Relations – Dallas or Austin TX. MUST HAVE START-UP EXPERIENCE WITH A BRAND
A first-class (brand new way of using insurance from a lifestyle perspective) life insurance provider pursues an innovative Director of Public Relations to build, lead and execute targeted media and PR strategies. Our client seeks a disruptive PR professional who can connect their life insurance product and principles to the mainstream media. Even though its insurance, they're all about lifestyle/consumer. It's a new way for the public to use and they're disrupting the old way insurance is done, it's veyr exciting. The person this reports into comes from a very dynamic, creative, company that is looking for someone to partner with.
Furthermore, the ideal candidate is an action-oriented leader with the ability to execute events, traditional media, digital and video communications, social and influencer activations and thought leadership.
What You'll Get to Do: • Execute yearly communications plans • Create innovative, powerful earned media strategy – developing hyper-targeted media contacts and outreach for stories • Partner with brand and strategy team on an on-going basis • Identify meaningful thought leadership/speaking opportunities • Securing high-level placements in top-tier news outlets
Who We're Seeking: • A true storytelling with a minimum 7 years’ communications experience • Strategic thinker and an inclusive leader that thrives in a fast-paced environment • Proven track record of A-level media results • Lifestyle experience is desired, knowledge of insurance or finance is great. • A gifted writer that is aware of the latest trends, lifestyle fields and cultural happenings. • Solid negotiating skills • Bachelor’s Degree in communications, or related field