Phifer & Company

PR Recruiters for Public Relations, Marketing & Digital Communications

Director of Media - Brian Phifer

  •  125k - 170k
  •  Employee, Full-Time

We are seeking a dynamic and experienced Director of Media to lead our clients media department and drive their company’s media strategy. The Director of Media will be responsible for overseeing all aspects of media planning, buying, and optimization across various channels to achieve our marketing and business objectives.

Key Responsibilities:

  • Develop and execute comprehensive media plans that align with the company’s marketing goals and objectives.
  • Manage media budgets effectively, ensuring optimal allocation and ROI.
  • Lead a team of media professionals, providing guidance, mentorship, and development opportunities.
  • Collaborate closely with the marketing, creative, and analytics teams to integrate media strategies with overall marketing initiatives.
  • Stay updated with industry trends and innovations in media planning and buying.
  • Negotiate and maintain relationships with media vendors and partners.
  • Analyze campaign performance and provide insights and recommendations for optimization.
  • Implement and utilize media planning tools and technologies to streamline processes and enhance efficiencies.

Requirements:

  • Bachelor’s degree in Marketing, Advertising, Communications, or related field
  • Proven experience 8 years in media planning and buying, with a strong track record of successful campaigns.
  • Previous experience in a leadership or managerial role within a media agency or corporate media department.
  • Deep understanding of digital and traditional media channels, including but not limited to digital display, social media, SEM, broadcast, print, and out-of-home.
  • Strong analytical skills with the ability to interpret data and translate insights into actionable strategies.
  • Excellent communication and negotiation skills.
  • Ability to thrive in a fast-paced, dynamic environment and manage multiple projects simultaneously.
  • Proficiency in media planning and analytics tools (e.g., Google Analytics, Adobe Analytics, Nielsen, Comscore).

Benefits:

  • Competitive salary and benefits package.
  • Opportunities for professional development and career advancement.
  • Collaborative and inclusive work environment.
  • Company-sponsored events and activities.

New York
116 West 23rd Street
New York, NY 10011
(212) 242-9009

London
207 Regent Street
London UK W1B 3HH
+44 207-692-0883

London@phifercompany.com

Los Angeles
9595 Wilshire Blvd.
Beverly Hills, CA 90212
(310) 957-2240